Chaos To Clarity

Personal Branding Playbook with Sujan Patel

Episode Summary

Tune in to find out Sujan’s approach to personal brands, content and entrepreneurship in this value-packed episode of Chaos to Clarity.

Episode Notes

In this episode joining Eric is Sujan Patel - Co-Founder of Mailshake.

Sujan is a serial entrepreneur, who typically oversees  Product and the GTM motion within the companies he launches.

While Sujan typically wears many hats in his ventures, the ace up his sleeve is his personal brand - 40k+ followers on LinkedIn, 50k+ subscribers to his newsletter, and a team that publishes anywhere from 50-75 pieces of content per month.

Tune in to find out Sujan’s approach to personal brands, content and entrepreneurship in this value-packed episode of Chaos to Clarity.
 

Highlights:

00:00 Sujan & Eric’s paths to entrepreneurship 
05:16 The benefits of working on multiple projects simultaneously
07:33 What verticals is Sujan currently working in

14:13 What’s Sujan’s role in his ventures
17:00 Customer-Facing Non-Negotiables
20:11 Sujan’s personal branding playbook
24:56 How to build a personal brand
29:37 Content engines for busy founders

33:17 Top 6 ways to build a personal brand
38:52 The Importance of short-form video
41:08 How the attention economy brings in business

 

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To reach out to Eric, visit FullCycleProduct.com